MMNA recently launched its all-new Eclipse Cross 2022, and we were tasked with creating four 15-second videos, each highlighting one of its main selling points. These spots were tailored to target specific groups of users according to their lifestyles and preferences.
The results were astounding, with our videos amassing over 20 million views on YouTube alone, shattering all previous records for the channel.
Building on this success, additional media buys were secured to elevate these pieces to nationwide television in Canada, further amplifying the impact of our campaign and solidifying the Eclipse Cross 2022 as a standout choice in the market.
